Overview
This role assists in the development of digital and DRTV fundraising content to generate income and promote strategies to reach new audiences through various media platforms to expand the donor base.
Tasks Summary
- Assist to maintain and manage UNHCR Korea’s Digital and DRTV fundraising content marketing strategy.
- Plan, produce and manage all types of Digital and DRTV fundraising content and campaigns.
- Develop and provide a Digital and DRTV fundraising content calendar.
- Support other units with Digital and DRTV fundraising campaign where required.
- Assist to plan, develop, and execute Digital and DRTV fundraising strategies and annual plans.
- Assist to implement all types of Digital and DRTV fundraising campaign activities.
- Assist to implement the donor Database API function maintenance and improvement.
- Monitor performances of all Digital and DRTV fundraising activities.
- Provide performance analysis reports on Digital and DRTV fundraising content results.
- Develop and maintain a content database.
- Work with various partners, media agencies, and suppliers.
- Support administrative tasks including procurement, vendor contracting, and payments.
- Perform other duties as required.
Experience Requirements
Minimum 2 years of digital marketing experience. Previous work experience as a Creative Director or Content manager or marketing/ad specialist in an online platform/media agency would be preferred.
Qualification Requirements
Completion of a university degree in marketing, advertising, or communication preferred (minimum 2 years of relevant working experience with high school diploma or minimum 1 year of experience for BA or higher)
